In the spirit of the inaugural General Conference in the Middle East, North Africa and South Asia (MEASA) region, ICOM Dubai 2025 promises to be a groundbreaking and uniquely transformative experience for museum professionals, cultural leaders, and community members globally.
27th ICOM GENERAL CONFERENCE
General Scientific Programme
DAY 1: PRESERVE
Considers the critical decisions museums make about which stories, assets, and cultural elements to prioritise, while maintaining their crucial role as stewards of historical truth, authenticity, and accuracy. In an era of technological change, misinformation, and climate challenges, how are preservation practices and the integrity of narratives affected?

DAY 2: ADAPT
Looks at how museums reflect and adapt in response to global shifts in societal values, cultural norms, and demographic changes within communities.
This day offers actionable insight into how museums can cultivate representative and responsive institutions that serve the changing needs of the public.

DAY 3: PRESERVE
Explores the vital role museums play in helping communities navigate and access opportunities amongst social, economic, and environmental challenges.
